We used Oden to analyze Signifyd, Riskified, Forter, and Sift over the last six months using publicly available data from G2, vendor documentation, press releases, app marketplaces, and third‑party review sites. If you’re trying to reduce chargebacks, stop policy abuse, and keep approvals high, the differences between these platforms can feel fuzzy. This comparison focuses on real customer ratings, pricing patterns, feature depth, and reported strengths/weaknesses to make the tradeoffs concrete. Everything below is based on verifiable sources, not vendor marketing alone.

Which fraud prevention platform has the best rating?

G2 ratings snapshot

Takeaways

• All four platforms are highly rated. G2 averages sit between 4.5 and 4.6 with overwhelmingly positive feedback, so differences in headline score alone are not statistically huge. Source: G2 – Signifyd, G2 – Riskified, G2 – Forter, G2 – Sift)
• Sift and Signifyd have the deepest review bases, with 565 and 352 G2 reviews respectively, which makes their ratings more robust than Forter’s 27-review sample. Source: G2 – Sift, G2 – Signifyd, G2 – Forter)
• Sift currently stands out in G2 category leadership, ranking #1 across multiple fraud-related categories (Fraud Detection, E-commerce Fraud Protection, Risk-Based Authentication) in the latest seasonal reports, based on 500+ real-user reviews. Source: Sift G2 Summer/Fall 2025 announcements, Sift Fall 2025 release)
• Riskified and Forter have excellent scores but fewer reviews, especially Forter, so you should treat those ratings as directionally positive but less statistically stable than Signifyd or Sift at scale. Source: G2 – Riskified, G2 – Forter)
• When you compare platforms this close in rating, fit-by-use-case and commercial model matter more than a 0.1–0.2 difference in G2 score.

How much do fraud prevention platforms really cost?

None of these tools publish full self-serve enterprise price lists. Pricing is highly dependent on your annual online revenue, transaction mix, risk profile, and the specific modules you buy. What we can compare are the billing models, trials, and example entry paths.

Pricing models & entry points

What this means in practice

• Expect all four to be sales-led, contract-based purchases once your fraud volume is meaningful; only Signifyd exposes concrete small-merchant numbers via channel partners like BigCommerce. Source: Signifyd pricing, BigCommerce pricing example
• Riskified and Signifyd lean hardest into “aligned incentives” models—you pay for approved orders and/or guaranteed coverage on fraud (and, for Signifyd’s Complete Chargeback Protection, non‑fraud) chargebacks, effectively outsourcing fraud liability. Source: Riskified Chargeback Guarantee, Signifyd Complete Chargeback Protection
• Forter and Sift are more flexible on guarantee vs. pure decisioning. Forter explicitly encourages moving from guarantee to uncovered models for better unit economics, while Sift does not offer chargeback insurance at all and instead focuses on preventing fraud up front. Source: Forter pricing-offer, Sift chargeback FAQ
• Small businesses may find Forter and Riskified expensive, based on G2 pros/cons and Reddit threads describing steep minimums, whereas Signifyd’s app-store plans and Sift’s modular approach sometimes fit mid‑market budgets better. Source: G2 – Forter pros/cons, G2 – Riskified pros/cons, Reddit – Riskified pricing discussion

Pricing changes frequently and varies by region, usage, and contract terms. Always double-check current prices with each vendor's calculator or sales team.

What are the key features of each platform?

Signifyd

Core positioning: Commerce Protection Platform that uses identity and intent intelligence plus a financial guarantee to maximize conversions and eliminate fraud and abuse across the shopper journey. Source: Signifyd overview, G2 – Signifyd

Key Features:

• Guaranteed Fraud Protection at checkout: AI evaluates 25,000+ data features per order from the “world’s largest identity & intent network” and backs approved orders with a guarantee against fraud chargebacks. Source: Guaranteed Fraud Protection
• Complete Chargeback Protection: Optional coverage extends the guarantee to non‑fraud chargebacks (INR, SNAD, subscription canceled, etc.), reimbursing merchants even when abuse or process issues drive disputes. Source: Complete Chargeback Protection
• Commerce Protection Platform & Commerce Network: End‑to‑end coverage from account creation to returns, powered by a network that claims to recognize 98% of global transactions via identity signals (email, IP, device, behavior, bank data, etc.). Source: Fearless Conversions – Commerce Protection Platform, EMEA platform overview
• Decision Center & Agent Console: Policy engine and analyst console give teams control over edge cases and visibility into which features influenced Signifyd’s decision, reducing “black box” concerns. Source: G2 – Signifyd media description
• Chargeback Recovery & Abuse Management: Tools to target consumer abuse (friendly fraud, INR/SNAD abuse, return/promo abuse) and to optimize dispute processes, positioned as an extension of the core platform. Source: Signifyd FAQs, Commerce Protection Platform extension press
• Deep ecommerce integrations and partnerships: Platinum Adobe partner, integrated with Payment Services for Adobe Commerce, and available via Shopify, BigCommerce, commercetools and others for faster time to value. Source: Adobe partnership press, Payment Services for Adobe Commerce integration, commercetools plugin press

Best For:

• Retailers and brands on platforms like Shopify Plus, Adobe Commerce, BigCommerce, or commercetools looking for a guaranteed, liability‑shifting solution. Source: Signifyd integrations, G2 – Signifyd
• Mid‑market and enterprise ecommerce with high order volumes where a per‑order guarantee model can justify its cost via reduced chargebacks and 5–9% revenue lifts. Source: G2 – Signifyd product description
• Merchants facing significant abuse (returns, INR/SNAD, promo abuse) who want one vendor for fraud + abuse + chargeback recovery. Source: Signifyd FAQs, Chargeback Recovery press

---

Riskified

Core positioning: AI-powered ecommerce fraud and risk intelligence platform that uses chargeback guarantees, policy abuse protection, and account security to “unleash ecommerce growth” while taking risk off the merchant’s balance sheet. Source: Riskified overview

Key Features:

• Chargeback Guarantee with pay-per-approved-order model: Real-time approve/decline decisions backed by full chargeback protection; merchants “pay only for approved orders that generate revenue.” Source: Chargeback Guarantee product page
• Adaptive Checkout: Dynamically adapts checkout flows (e.g., adding CVV, OTP, or 3DS only for risky orders) to reduce false declines and improve conversion and authorization rates. Source: Adaptive Checkout press release
• Policy Protect: Machine-learning engine to detect and stop refund, return, promo, and reseller abuse using identity clustering across Riskified’s merchant network. Source: Policy Protect product page
• Dispute Resolve: Automates evidence collection and dispute submission across gateways and networks, with reported win-rate improvements up to 35% in chargeback operations. Source: Dispute Resolve press
• Account Secure: Account takeover prevention and account security layer that complements checkout fraud controls. Source: Riskified overview, Account Secure listing
• Global data partnerships: Integrations with Mastercard and commercetools, plus a large merchant network, to enrich fraud signals and streamline onboarding. Source: Mastercard partnership, commercetools partnership

Best For:

• Global ecommerce merchants who want a strong chargeback guarantee with performance-based pricing and are comfortable with a partner deeply embedded in fraud decisions. Source: Riskified Chargeback Guarantee
• Retailers and travel/marketplace businesses with significant policy abuse and post-purchase disputes, where Policy Protect and Dispute Resolve can materially impact margins. Source: Policy Protect, Dispute Resolve press
• Teams who value explainable AI—Riskified explicitly markets control center transparency and context for every decision. Source: Chargeback Guarantee page

---

Forter

Core positioning: “Trust Platform for digital commerce” that uses an identity graph, network effects, and an AI decision engine to make instant trust assessments across the entire customer journey. Source: Forter Trust Platform

Key Features:

• Identity Graph + Network Effects: Forter’s first‑party identity graph and network of 200,000+ businesses processing hundreds of billions in GMV power real-time identity-based decisions. Source: Forter Trust Platform, FinTech Breakthrough press
• Fraud Management: AI-driven fraud decisioning at checkout that Forter claims can reduce chargebacks by 72% and false declines by 46% for enterprises switching from other vendors. Source: Fraud Management product page, Trust Platform results
• Account Protection: Dedicated ATO and fake-account prevention at login, profile change, and loyalty events, including MFA optimization to minimize friction for good users. Source: Account Protection
• Abuse Prevention: Policy builder and identity-based controls to detect and block returns, INR, promo, and reseller abuse while treating loyal customers leniently. Source: Abuse Prevention
• Payment Optimization & Dispute Management: Smart 3DS/PSD2 optimization, issuer optimization, tokenization, plus automated dispute recommendations and representment. Source: Trust Platform capabilities
• Enterprise ecosystem integrations: Shopify Plus Certified App, partnerships with major brands like Priceline, Nordstrom, and marketplaces needing fully automated decisions at scale. Source: Shopify Plus Certified App press, Forter customer stories

Best For:

• Large, complex digital commerce businesses (retail, travel, marketplaces) wanting a single trust layer spanning account, payments, abuse, and payments optimization. Source: Forter Trust Platform
• Enterprises that want flexible economics—starting with a chargeback guarantee, then migrating to uncovered pricing when performance improves. Source: Forter pricing-offer
• Teams seeking high automation with strong ID intelligence, and who already have internal fraud strategy they want to scale globally.

---

Sift

Core positioning: AI-powered fraud prevention platform (Digital Trust & Safety) that uses a 1T‑event global data network to secure the entire user journey—signup, login, transactions, and content—without relying on chargeback insurance. Source: Sift overview, What is Sift

Key Features:

• Payment Protection: Transaction fraud prevention with global ML models, real-time scoring, and workflows Sift says improve chargeback rates by up to 70% vs. industry averages. Source: Payment Protection
• Account Defense: ATO prevention with behavioral signals, device fingerprinting, CIAM integrations, and prebuilt automations; case studies note 65%+ ATO reduction and 2x more orders accepted for some customers. Source: Account Defense
• Content Integrity: ML-driven content and user risk assessment to block spam, scams, and fake accounts, with customer stories reporting 60–70% spam reduction. Source: Content Integrity
• Dispute Management: Centralized chargeback console with automation and ML-based “Response Recommendations” to help merchants fight and win more disputes. Source: Dispute Management, Sift press on dispute ML
• Global data network & category leadership: Backed by ~1T annual events and 700+ brands, and consistently ranked a G2 Leader across all three fraud categories for many consecutive quarters. Source: Sift overview, Sift G2 leadership posts, G2 seller page
• No chargeback insurance: Sift explicitly does not sell chargeback “insurance”; it focuses on preventing chargebacks via accurate fraud detection and leaving liability on the merchant or processor. Source: Sift chargeback FAQ

Best For:

• Companies that want modular Digital Trust & Safety—payment fraud, ATO, content abuse, and disputes—under one vendor, without surrendering chargeback liability. Source: Sift solutions, Sift overview
• Marketplaces, fintechs, airlines, gaming and UGC-heavy platforms where account and content abuse are as critical as checkout fraud. Source: Content Integrity, Account Defense
• Teams with in‑house fraud expertise who want deep controls, automation, and strong G2‑validated performance without a guarantee model. Source: G2 – Sift

What are the strengths and weaknesses of each platform?

Signifyd

Strengths:

• Revenue lift and chargeback elimination: G2’s product description notes typical customers see 5–9% revenue lift and 100% reimbursement for fraud chargebacks on approved orders, making ROI easy to quantify. Source: G2 – Signifyd
• End‑to‑end commerce protection: Strong coverage of checkout fraud, consumer abuse, and chargeback operations via Commerce Protection Platform and Chargeback Recovery extension. Source: Commerce Protection Platform press, Platform extension press
• Large merchant network and PSD2 expertise: Signifyd highlights a global network that recognizes 98%+ of shoppers and specific focus on post‑PSD2 Europe and global expansions. Source: Signifyd overview, Fearless Conversions – EMEA

Weaknesses:

• Perceived expense and limited customization: G2’s aggregated pros/cons list “Expensive,” “Limited Customization,” and “False Positives/False Alarms” among top negatives. Source: G2 – Signifyd pros/cons
• Transaction-based pricing impact: One recent G2 review explicitly calls out Signifyd’s transaction-based model as a major downside for margin‑sensitive businesses, since cost scales with sales volume. Source: G2 – Signifyd review snippet
• Mixed individual experiences on support and false positives: Trustpilot reviewers (albeit a tiny sample) describe frustrating experiences with many legitimate orders allegedly canceled and delays in chargeback reimbursement. Source: Trustpilot – Signifyd

---

Riskified

Strengths:

• Strong fraud prevention and chargeback guarantee: G2 reviewers repeatedly praise Riskified’s accuracy, reduction in chargebacks, and seamless chargeback reimbursement process under the guarantee. Source: G2 – Riskified reviews & pros
• Holistic solution (fraud + abuse + disputes): Policy Protect and Dispute Resolve give Riskified strong coverage on policy abuse and chargeback management alongside core fraud detection. Source: Riskified solutions overview, Dispute Resolve press
• Performance and ROI metrics: Case studies highlight substantial improvements such as 70% chargeback reduction and 20% fewer manual reviews, indicating meaningful operational and financial impact. Source: Riskified Chargeback Guarantee case studies

Weaknesses:

• Cost and pricing transparency concerns for smaller merchants: G2 cons include “Expensive” and “Lack of Clarity,” and at least one Shopify merchant on Reddit reports Riskified moving from low per‑transaction fees to a ~$3,000/month minimum, calling it “absurd.” Source: G2 – Riskified pros/cons, Reddit – Riskified pricing
• Occasional false positives and opacity: Recent G2 reviews mention cases where Riskified misclassifies legitimate orders and that decision rationales are not always fully transparent to users. Source: G2 – Riskified reviews highlighted

---

Forter

Strengths:

• High satisfaction among a small but positive review base: Forter holds a 4.5/5 G2 rating with reviewers praising real-time fraud prevention, instant approvals, reduced manual review, and strong support. Source: G2 – Forter
• Identity-centric Trust Platform: Independent analysts (Frost & Sullivan) and Forter’s own materials emphasize its strength in identity intelligence, processing over $2T in transactions and protecting 1.8B shoppers. Source: Frost & Sullivan Radar press
• Recognized fraud leader: Forter has been named “Best Fraud Prevention Platform” in the FinTech Breakthrough Awards and appears repeatedly in cloud and fraud leadership rankings. Source: FinTech Breakthrough press

Weaknesses:

• Premium perceived cost, especially for SMBs: G2 lists Forter at the highest perceived cost tier ($$$$$), and reviewers mention it as a “premium and costly service for smaller businesses.” Source: G2 – Forter
• False positives and limited data access for some customers: At least one detailed G2 review reports risks of false positives and frustration that Forter doesn’t provide full access to raw transaction data, limiting in‑house analysis. Source: G2 – Forter review details
• Less review volume than peers: With only 27 reviews on G2 versus hundreds for Signifyd and Sift, you have less crowdsourced evidence about performance across diverse industries. Source: G2 – Forter

---

Sift

Strengths:

• Strong, broad-based customer satisfaction: Sift has a 4.6/5 G2 rating across 565 reviews, with “Ease of Use,” “Fraud Prevention,” and “Data Analysis” among the top pros. Source: G2 – Sift
• Proven impact on fraud and chargebacks: Multiple Sift resources and case studies report large reductions in fraud and chargebacks (e.g., up to 85–99% chargeback reduction for some merchants), and Sift is repeatedly recognized as a G2 Leader across all fraud categories. Source: Payment Protection, Sift G2 leadership posts
• Powerful automation with analyst-friendly console: G2 reviewers highlight Sift’s intuitive dashboard, strong search/filtering, and ability to automate “high-risk → block/cancel” workflows to reduce manual triage. Source: G2 – Sift review excerpts

Weaknesses:

• Complex setup and learning curve: Some G2 reviewers mention implementation complexity, significant configuration effort, and the need for dedicated fraud specialists to get full value. Source: G2 – Sift review excerpts
• Occasional false positives and data export issues: Users note occasional misclassification of good transactions as high risk and difficulties with missing or inconsistent data in exports that require manual reconciliation. Source: G2 – Sift review excerpts
• No chargeback guarantee: For merchants explicitly wanting to offload fraud liability, Sift’s decision not to offer chargeback insurance can be a downside versus Signifyd or Riskified. Source: Sift chargeback FAQ

How do these platforms position themselves?

Signifyd markets itself as a Commerce Protection Platform that powers “fearless commerce” by optimizing conversions and eliminating fraud and abuse liability across account creation, checkout, and returns. Source: Signifyd homepage, Commerce Protection Platform pages It targets mid‑market and enterprise retailers, especially in regulated PSD2 regions, and emphasizes its Commerce Network as a competitive moats.

Riskified brands itself as an AI-powered fraud management and risk intelligence platform that “unleashes ecommerce growth” by removing risk, blocking fraud, and managing abuse in an accountable way. Source: Riskified overview Its messaging focuses on performance guarantees, measurable ROI (594%+ TEI ROI claims), and explainable AI for global merchants in retail, travel, luxury, and digital goods.

Forter describes itself as the Trust Platform for digital commerce, with the thesis that fraud prevention is fundamentally about knowing “who is behind the interaction.” Source: Forter Trust Platform, FinTech Breakthrough press Its go-to-market is heavily enterprise-focused, emphasizing identity intelligence, network scale, and full-journey coverage from login to refunds and loyalty.

Sift positions itself as the leader in Digital Trust & Safety / AI-powered fraud decisioning, aiming to “stop fraud fast” while helping companies “grow revenue faster” through better customer experiences. Source: Sift overview, Sift AI-powered fraud decisioning Marketing centers on its global data network (~1T events), cross-journey coverage (signup, login, transaction, post-transaction), and consistent recognition as a top G2 and analyst-rated leader.

Which platform should you choose?

Choose Signifyd If:

1. You want to fully offload fraud and (optionally) non‑fraud chargeback liability, and you’re comfortable paying for a guarantee-backed, transaction-based model that aligns cost to approved GMV. Source: Guaranteed Fraud Protection, Complete Chargeback Protection
2. Your business runs on major ecommerce platforms (Shopify Plus, Adobe Commerce, BigCommerce, commercetools) and you value mature, prebuilt integrations and partnerships. Source: Adobe & commercetools partnerships, Shopify/BigCommerce listings
3. You have significant friendly-fraud and abuse pain, and you prefer one vendor for fraud prevention, abuse management, and chargeback recovery. Source: Signifyd FAQs, Commerce Protection Platform extension
4. You’re mid‑market or enterprise with enough volume that a 5–9% revenue lift from higher approvals and near-zero fraud losses more than offsets premium pricing. Source: G2 – Signifyd product description
5. You’re okay with some black-box elements but want analyst tools (Decision Center, Agent Console) to inspect decisions and tune policies at the margin. Source: G2 – Signifyd media

---

Choose Riskified If:

1. You like a pure “pay for approved orders with full chargeback guarantee” model, and want all fraud and most dispute risk moved off your P&L while keeping incentives aligned. Source: Chargeback Guarantee
2. You have material policy abuse and chargeback operations costs, and you want Policy Protect and Dispute Resolve to reduce abuse and automate win‑optimized disputes at scale. Source: Policy Protect, Dispute Resolve press
3. Checkout conversion and authorization rates are a top KPI, and you want tools like Adaptive Checkout to intelligently add friction only when needed to cut false declines. Source: Adaptive Checkout press
4. You sell globally across many regions and payment methods, and need a networked platform already embedded with large issuers, payment providers, and platforms like Mastercard and commercetools. Source: Mastercard integration, commercetools integration
5. You’re an established mid‑market or enterprise merchant who can absorb a higher minimum fee in exchange for demonstrable ROI and a strong guarantee, and you’ve validated pricing through a pilot. Source: G2 – Riskified pros/cons, Reddit pricing anecdote

---

Choose Forter If:

1. You want an identity-first Trust Platform, not just transaction fraud, with unified coverage of account protection, payment fraud, abuse, payment routing, and disputes. Source: Forter Trust Platform
2. You’re a large omnichannel or global ecommerce brand (e.g., in retail, travel, marketplaces) that values sub‑400ms automated decisions at massive scale. Source: Forter Trust Platform performance claims
3. You’re willing to pay for a premium enterprise solution and possibly move from chargeback-guarantee models to uncovered pricing for better long-term unit economics. Source: Forter pricing-offer, G2 – perceived cost
4. You want strong ecosystem alignment with platforms like Shopify Plus and a vendor that’s repeatedly recognized as a top fraud platform by independent analysts. Source: Shopify Plus Certified App press, Frost & Sullivan Radar press
5. You have a mature fraud team that wants granular policy control via tools like Policy Builder and can take advantage of Forter’s rich identity data without needing a simple out‑of‑the‑box guarantee product. Source: Abuse Prevention – Policy Builder

---

Choose Sift If:

1. You want a comprehensive Digital Trust & Safety platform spanning payment fraud, account takeover, content abuse, and chargeback management, without purchasing separate point solutions. Source: Sift solutions overview, Content Integrity, Dispute Management
2. You’re comfortable keeping chargeback liability in exchange for a flexible fraud stack that prevents more disputes up front rather than insuring them. Source: Sift chargeback FAQ
3. You value proven, peer-validated performance at scale, with 500+ G2 reviews, #1 rankings across fraud categories, and strong case studies in industries like airlines, marketplaces, crypto/fintech, and retail. Source: G2 – Sift, Sift G2 leadership news
4. You have or are building an in-house fraud team that can invest in setup and rule/workflow tuning, and wants granular control plus powerful analytics. Source: G2 – Sift pros/cons
5. You care as much about account and content abuse as checkout fraud, such as marketplaces fighting spam listings or fintechs worried about ATO-based money movement scams. Source: Account Defense, Content Integrity

Sources & links

Company Websites

• Signifyd – Commerce Protection Platform
• Riskified – Ecommerce fraud & risk intelligence
• Forter – Trust Platform for digital commerce
• Sift – AI-powered fraud prevention
• Sift – AI-powered fraud decisioning (legacy domain)

Pricing Pages

• Signifyd pricing & plans
• Signifyd BigCommerce pricing example
• Signifyd Shopify App listing
• Forter Trust Platform pricing overview
• Riskified Chargeback Guarantee

Documentation

• Signifyd Complete Chargeback Protection
• Signifyd FAQs – fraud, chargebacks & abuse
• Riskified prevention solutions & documentation
• Sift – Payment Protection
• Sift – Account Defense
• Sift – Content Integrity
• Sift – Dispute Management
• Sift – Chargeback insurance FAQ
• Forter – Fraud Management
• Forter – Account Protection
• Forter – Abuse Prevention

G2 Review Pages

• G2 – Signifyd
• G2 – Riskified
• G2 – Forter
• G2 – Sift
• G2 – Sift seller overview

Reddit Discussions

• Shopify thread on Riskified pricing & alternatives
• Reddit post describing Riskified as an AI-powered fraud tool

Additional Resources

• Sift – G2 leadership & quarterly roundup
• Sift – G2 Summer 2025 leadership press
• Riskified – Adaptive Checkout press release
• Riskified – Dispute Resolve expansion press
• Forter – Frost & Sullivan Radar leadership
• FinTech Breakthrough – Forter Best Fraud Prevention Platform
• Signifyd – Commerce Protection Platform launch
• Signifyd – Commerce Protection Platform extension