Product Marketing Job Board

Drive innovative AI marketing strategies for Lattice HR solutions. Shape the AI story, partner with Product to guide AI-led innovation, and ensure customers understand the value and impact of AI-powered capabilities.

• •Lead go-to-market strategy and launches for new products with emphasis on AI capabilities
• •Own and evolve Lattice AI positioning, messaging, and value narrative
• •Conduct research on buyers, market trends, and competitive AI dynamics
• •Develop positioning, messaging, and highly leveraged sales enablement tools

Drive strategy, execution, and growth for Chime lending and credit-building products. Translate member insights and product performance data into strategies that drive awareness, adoption, and engagement across millions of members.

• •Craft compelling positioning and messaging frameworks for consumer and PR audiences
• •Build and maintain Product Marketing playbooks and consumer-facing toolkits
• •Monitor social sentiment, conduct consumer research, and competitive analysis
• •Define success metrics and use experimentation to optimize adoption and retention

Champion Box AI partner ecosystem by bringing partner solutions to market and defining market position in AI Agent interoperability. Translate technical integrations into comprehensive marketing strategies.

• •Define the ecosystem strategy for how Box wins with partners in AI-first landscape
• •Craft partner messaging that articulates value of joint solutions to CIOs and technical buyers
• •Lead integration launches and go-to-market motion for new partner integrations
• •Enable GTM teams with sales kits, ROI analysis, and messaging guides

Focus on both inbound and outbound product marketing initiatives for TV measurement and programmatic media buying. Partner with product, engineering, sales, and marketing teams to build, launch, and drive adoption.

• •Collaborate with product managers and own go-to-market efforts for current and future products
• •Develop product messaging and positioning that sets Tatari apart from competitors
• •Build sales and marketing assets including videos, case studies, and testimonials
• •Partner with Sales to develop impactful enablement resources and competitive positioning

Create and maintain messaging frameworks for construction permitting software platform. Drive speed and clarity for top industry players by building personas, value propositions, and competitive positioning.

• •Create personas, messaging frameworks, and competitive positioning that clarify how we win
• •Write and produce website pages, product explainers, one-pagers, and pitch decks
• •Partner with Sales to refine talk tracks, objection handling, and customer narratives
• •Conduct user interviews, win/loss analysis, and market landscape assessments

As founding member of global product marketing team, directly influence product strategy and lead high-profile launches impacting critical decisions for government agencies using AI-enabled operational intelligence platform.

• •Develop core narratives and messaging for capabilities across the entire platform
• •Own and orchestrate the company-wide approach to bringing innovation to market
• •Drive high-visibility launches aligning multiple features under cohesive innovation story
• •Transform complex technical content into compelling demos, sales enablement, and campaigns

Own GTM strategy for high-volume Self-Serve business including Cloudflare Registrar. Define how we position products to millions of developers and business owners with full-funnel execution.

• •Lead the Self-Serve go-to-market strategy focusing on domain registration and product expansion
• •Lead market intelligence, opportunity assessment, and competitive analysis
• •Drive full-funnel plans inclusive of product positioning, differentiation, and customer use cases
• •Partner with Product and Growth teams to influence direction of product development

Develop go-to-market strategy for the AI industry at Stripe. Create messaging and positioning, craft narratives for AI founders, and drive awareness, pipeline, and revenue across customer base.

• •Develop messaging and positioning for Stripe targeting AI industry customers
• •Build marketing strategy with Campaigns, Field Marketing, and Sales teams
• •Enable sales teams to understand value of products and competitive solutions
• •Develop campaign-level content and sales enablement assets

Craft end-to-end narratives, shape positioning, and drive programs that win, adopt, and expand enterprise customers across technical and business audiences.

• •Create compelling solution narratives that tie features into business value for enterprise buyers
• •Develop and maintain persona frameworks across the enterprise buying committee
• •Build sales and post-sale enablement programs including pitches, demos, and playbooks
• •Drive integrated campaigns with Demand Gen to build awareness and generate pipeline

Develop go-to-market strategies for API testing automation products. Craft messaging, drive pricing decisions, and collaborate with teams to enhance product adoption and user education.

• •Develop go-to-market strategies for API testing automation products
• •Craft compelling messaging and positioning for developer audiences
• •Drive pricing decisions and collaborate on product strategy
• •Enhance product adoption through user education and enablement

Define messaging, launch features, and drive adoption by connecting authorization products with developer needs. Bridge between product capabilities and developer community.

• •Define messaging and positioning for developer-focused authorization products
• •Launch features and drive product adoption
• •Connect products with developer needs and insights
• •Create technical content and enablement for developer audiences

Lead go-to-market strategies for biotechnology products. Create positioning and narratives while collaborating with cross-functional teams to drive adoption and revenue growth.

• •Lead go-to-market strategies for biotechnology and life sciences products
• •Create positioning and compelling narratives for R&D audiences
• •Collaborate with cross-functional teams to drive adoption and revenue growth
• •Develop content and enablement for technical scientific buyers

Lead go-to-market strategy for GitLab security solutions. Influence positioning and collaborate across teams to drive customer engagement and revenue growth in DevSecOps.

• •Lead go-to-market strategy for application security solutions
• •Influence positioning and collaborate across teams
• •Drive customer engagement and revenue growth
• •Develop competitive positioning in DevSecOps market

Influence product positioning, create technical content, drive go-to-market strategies, and engage with customers in Cloud Security across AWS, Azure, GCP, and Kubernetes.

• •Influence product positioning for cloud security solutions
• •Create technical content and drive go-to-market strategies
• •Engage with customers on cloud security value propositions
• •Partner with product and sales on competitive positioning

Drive compelling product positioning and go-to-market strategies for leading companies like Amazon and Google. Engage in market research, craft winning positioning and messaging frameworks, and serve as a go-to resource about DevOps products.

• •Engage in market, customer, and competitive research to craft winning positioning, narratives, and messaging frameworks
• •Serve as a go-to-resource about products and space, meeting with analysts and crafting thought leadership
• •Drive effective GTM strategies including delivering sales enablement, sales plays, and necessary collateral
• •Work closely with product, marketing, sales, and customer success to move the needle on product adoption, expansion, and new logo KPIs
• •Define and lead strategic cross functional initiatives that involve engaging, presenting and getting buy-in from senior executives

Drive go-to-market strategy for commerce products, features, and capabilities to expand adoption and developer revenue opportunities. Execute comprehensive education campaigns for game developers around commerce capabilities.

• •Drive go-to-market strategy for commerce products, features, and capabilities
• •Execute and optimize comprehensive education campaigns for game developers around commerce capabilities
• •Build and nurture strong relationships with cross-functional teams including Developer Relations, Marketing Communications, Product, Engineering, Business Development, and Legal
• •Partner with cross-functional teams to develop commerce-focused content, case studies, educational resources, and initiatives
• •Track and report on KPIs for commerce marketing initiatives including developer adoption rates, transaction volume, and revenue impact
• •Stay informed about gaming commerce trends, platform economics, social commerce behaviors, and competitive dynamics
• •Develop compelling narratives for commerce initiatives targeted at diverse audiences including game developers, players, press, and industry analysts

Play a key role in building and driving go-to-market positioning and strategy for Expert Insights offering. Craft product messaging, develop impactful go-to-market strategies, and deliver value that drives pipeline growth, trial conversion, retention, and adoption.

• •Monitor and analyze customer feedback, bringing insights to influence product roadmap, messaging, and go-to-market strategies
• •Continuously evaluate industry trends and competitive landscape to ensure strategies stay relevant and effective
• •Develop and drive impactful product launches in partnership with product, revenue organization, and marketing teams
• •Partner closely with product managers to stay informed on roadmap developments and support strategic initiatives
• •Collaborate with marketing teams to create campaigns that build awareness, generate pipeline growth, and enable sales to win
• •Monitor and interpret key business metrics related to revenue, pipeline, market share, and product adoption

Position and message Medable eClinical and AI-enabled solutions with clarity and accuracy. Build therapeutic area narratives tied to protocol needs and patient journeys, supporting go-to-market plans across eCOA, RPM, telehealth, and AI-powered capabilities.

• •Position and message Medable eClinical and AI enabled solutions with clarity and accuracy
• •Build therapeutic area narratives tied to protocol needs and patient journeys
• •Support go to market and launch plans across eCOA, RPM, telehealth, AI powered capabilities, and more
• •Create and refine ICPs and personas across clinical operations, eCOA, digital science, and TA stakeholders
• •Deliver competitive and market insights that guide product and sales strategy
• •Partner with product and clinical teams to align messaging with regulatory, compliance, and evidence standards
• •Equip sales with messaging frameworks, talk tracks, competitive briefs, and objection handling

Shape the story behind AI Data Analytics category at WisdomAI. Work on product launches, website content, sales enablement, video content, competitive strategy and GTM programs to drive adoption across analytics leaders, data teams, product teams, and business users.

• •Work on product launches, website content, sales enablement, and video content
• •Develop competitive strategy and GTM programs
• •Drive adoption across analytics leaders, data teams, product teams, and business users
• •Shape positioning and messaging framework for AI Data Analytics category
• •Collaborate across Product, Marketing, Sales, and Success teams

Drive execution of go-to-market strategies for cloud video surveillance platform. Act as the hub aligning Product, Sales, and Marketing teams to ensure messaging lands effectively. Translate technical concepts into compelling value propositions for end users and resellers.

• •Collaborate with Product Management, Sales, and Marketing to execute commercial activities
• •Manage launch checklists ensuring cross-functional teams deliver on time
• •Build and improve foundational product messaging documents
• •Translate technical feature sets into business benefits for end users and resellers
• •Drive content strategy by collaborating with Creative team on high-quality assets
• •Support partner and end user marketing efforts with positioning statements, pitch decks, and FAQs

Own positioning, messaging, and go-to-market strategy for Loan Management and Tokenization Compliance products. Play a central role in scaling and shaping Cryptio presence in the crypto economy market, working with enterprise financial and fintech audiences.

• •Develop sharp, differentiated product positioning and messaging for enterprise financial and fintech audiences
• •Lead GTM planning and execution for launches and major product milestones
• •Conduct market, customer, and competitive research to inform product and commercial strategy
• •Build high-quality sales enablement materials including decks, one-pagers, battlecards, and comparisons
• •Partner with Product and Sales on adoption, activation, and growth initiatives
• •Define clear launch objectives, track performance, and run post-launch retros

Enhance MongoDB AI market positioning, create technical content, and work collaboratively with cross-functional teams to educate developers on AI applications. Focus on positioning MongoDB Atlas as the leading database platform for AI workloads.

• •Enhance MongoDB AI market positioning and messaging
• •Create technical content for developer audiences
• •Work collaboratively with cross-functional teams to educate developers on AI applications
• •Develop go-to-market strategies for AI-powered database features
• •Partner with Product and Engineering on AI roadmap

Manage competitive intelligence for product marketing, develop strategic resources for sales, and drive competitive campaigns to enhance market positioning and sales enablement for enterprise customers.

• •Manage competitive intelligence for product marketing
• •Develop strategic resources for sales teams
• •Drive competitive campaigns to enhance market positioning
• •Create battlecards, competitive briefs, and objection handling materials
• •Partner with Sales and Product on competitive strategy

Create materials, translate technical concepts, document features, and collaborate with teams to enhance customer engagement and understanding of products in blockchain, fintech, and payments space.

• •Create marketing materials and translate technical concepts
• •Document features and product capabilities
• •Collaborate with teams to enhance customer engagement
• •Develop product messaging and positioning
• •Support go-to-market initiatives

Define product messaging, develop go-to-market content, lead product launches, analyze market trends, and ensure customer-centric marketing strategies for manufacturing operations platform.

• •Define product messaging and positioning
• •Develop go-to-market content and materials
• •Lead product launches and GTM execution
• •Analyze market trends and competitive landscape
• •Ensure customer-centric marketing strategies

Define, launch, and optimize multi-channel acquisition strategies and GTM plans for SoFi Home Equity product. Drive growth through consumer insights, offer strategy, and creative leadership.

• •Define and scale multi-channel acquisition strategies and GTM plans to meet growth targets
• •Monitor market context, competitive threats, and external factors to pivot strategies as needed
• •Oversee Home Equity marketing budget, forecasting returns and identifying growth opportunities
• •Define target audience segmentation with research-backed messaging and contact strategies
• •Architect holistic offer strategy including offer terms, fulfillment processes, and creative testing
• •Partner with Product Management to eliminate pain points and boost conversion

Shape and amplify the story of AI-powered digital wellness solutions. Collaborate on go-to-market strategy, messaging, and enablement efforts to drive adoption and differentiation in healthcare market.

• •Develop clear, differentiated messaging and positioning across digital wellness product portfolio
• •Translate technical features into customer-centric value stories for different audiences
• •Partner with Product and Marketing teams to plan and execute GTM activities for new launches
• •Build and maintain sales enablement materials including pitch decks, one-pagers, and FAQs
• •Collaborate with growth and customer success teams on RFPs and account retention
• •Support collection of customer and market feedback to shape marketing and product decisions

Support planning and execution of go-to-market initiatives for Machine Health and Process Health solutions. Build competitive insights, equip Sales with tools, and drive product adoption through strategic marketing.

• •Support planning and execution of go-to-market initiatives for product launches
• •Create and manage marketing programs including documentation, videos, and web content
• •Partner with Product, Sales, RevOps, and Customer Success to ensure intelligence flows both ways
• •Provide real-time competitive insights during deals and RFPs
• •Build structured competitive intelligence engine with clear differentiation
• •Help improve win rates in competitive segments through better positioning

Drive product marketing for AI-powered legal technology solutions. Develop positioning, messaging, and go-to-market strategies for enterprise legal teams.

• •Develop product positioning and messaging for legal AI solutions
• •Lead go-to-market planning and execution for product launches
• •Create sales enablement materials and competitive positioning
• •Partner with Product, Sales, and Marketing teams on GTM initiatives
• •Conduct market research and competitive analysis

Join a highly impactful Product Marketing team and play a critical role in how Go1 learning products are positioned, understood, and brought to market across Sales, Customer Success, and Partners.

• •Support development and evolution of product positioning for Go1 offerings
• •Translate positioning into clear, customer-friendly narratives across all touchpoints
• •Create high-impact sales, customer, and partner-facing assets for deal progression and renewals
• •Develop templates, talk tracks, and narrative frameworks for Sales and Customer Success teams
• •Support go-to-market initiatives and product launches through internal enablement
• •Build working understanding of learning and HR technology landscape

Act as technical product marketing lead for Search and AI, crafting compelling technical and differentiated outbound messaging and content that resonates with developers at Elastic.

• •Own strategy to drive awareness and market penetration of Search and AI capabilities
• •Serve as internal authority on developer persona
• •Craft compelling technical content like blogs, videos, tutorials, and webinars
• •Enable field teams through training and content
• •Plan and implement product launches with operational marketing teams
• •Attend and present at events to showcase products to technical audiences

Join Redis at the forefront of real-time data and AI to help bring cutting-edge AI/ML capabilities to market. Shape product positioning, create content, and lead GTM strategy.

• •Shape product positioning and create compelling content for AI/ML products
• •Lead go-to-market strategy for AI capabilities
• •Enable sales team with technical and business-focused materials
• •Conduct market research and competitive analysis
• •Translate complex AI/ML concepts into clear narratives for diverse audiences

Help shape how Crossbeam positions and goes to market with innovations in data, AI, and Ecosystem Intelligence. Own launches, build messaging, and tell compelling stories.

• •Own messaging, positioning, and GTM strategy for AI workflows and data integrations
• •Lead product launches from start to finish across every channel
• •Build customer-facing content and internal enablement materials
• •Use data to evaluate and optimize messaging and GTM tactics
• •Monitor competitors and market trends to shape strategies
• •Influence Product roadmap with marketing data and strategic insights

Translate cutting-edge speech AI innovation into meaningful business value. Serve as connective tissue between Product, Marketing, and Sales at the world-leading real-time accent modulation company.

• •Develop differentiated positioning for Accent Translation, Noise Cancellation, and SDK products
• •Translate complex AI concepts into value-based narratives for enterprise and developer audiences
• •Orchestrate product launches and feature releases from strategy through execution
• •Create technical enablement materials including battlecards and architecture diagrams
• •Equip Sales and Customer Success with messaging, demos, and collateral

Develop and own GTM plans for enterprise network intelligence solutions. Create messaging and partner across teams to support product launches that drive business impact.

• •Develop GTM plans for enterprise network observability solutions
• •Create compelling positioning and narratives for technical decision makers
• •Lead multi-product launches in matrixed environments
• •Partner with Sales, Marketing, and Product teams on strategic initiatives
• •Communicate at executive and C-level with customers and partners

Lead Sales Enablement and marketing activities for cybersecurity services. Create tools and content to support product launches and drive demand for unified security operations.

• •Communicate value proposition and differentiation of cybersecurity services to sales team
• •Develop sales tools including product training, prospecting guides, and sales playbooks
• •Differentiate UltraViolet Cyber in the market with positioning and messaging documents
• •Plan and deliver core collateral for launch of new security services
• •Be the expert on buyers, competition, and market intelligence
• •Develop demand generation strategy and marketing deliverables

Translate product capabilities into customer-centric narratives for event technology platform. Drive adoption through Product-Led Growth strategies and compelling storytelling.

• •Translate product capabilities into customer value propositions that drive sign-ups and expansions
• •Analyze user journey metrics to identify friction points and opportunities
• •Own product launches end-to-end in collaboration with cross-functional teams
• •Create sales enablement resources including battlecards and sales decks
• •Conduct market, competitive, and customer research to shape GTM strategy
• •Design and optimize onboarding flows and product tours to improve time-to-value

Drive clarity, adoption, and market leadership for safety and risk management solutions in healthcare. Shape go-to-market strategy, messaging, and competitive positioning.

• •Develop go-to-market strategies and messaging for healthcare SaaS products
• •Create competitive positioning frameworks that support commercial outcomes
• •Lead product launches and cross-functional enablement
• •Strengthen market presence and accelerate platform adoption
• •Turn complex healthcare concepts into compelling storytelling