We used Oden to analyze vendor sites, G2 reviews, independent pricing breakdowns, and Reddit discussions so you don’t have to piece everything together yourself over the last six months. If you’re torn between Uniphore, Gong, Chorus.ai, and Avoma for conversation intelligence, you’re likely worried about hidden costs, real-world reliability, and which tool actually fits your team. This guide walks through ratings, pricing structures, feature depth, and strengths/weaknesses so you can make a defensible choice—not just follow the loudest brand.

Which conversation intelligence platform has the best rating?

• All ratings and review counts below are from G2 as of December 2025.
  Source: G2 – Gong, G2 – Chorus by ZoomInfo, G2 – Avoma, G2 – Uniphore

Takeaways

• Large, stable samples: Gong, Chorus, and Avoma all have 1,000+ reviews, so their ratings are statistically meaningful. Uniphore’s 48 reviews make its 4.2/5 score much less conclusive. Source: G2 – Gong, G2 – Chorus by ZoomInfo, G2 – Avoma, G2 – Uniphore
• Gong clearly leads on both rating and volume, which aligns with its reputation as the category benchmark for revenue teams. Source: G2 Conversation Intelligence category
• Avoma’s 4.6/5 suggests strong user satisfaction for a more SMB/mid‑market–oriented tool. Source: G2 – Avoma
• Chorus sits slightly behind Gong in rating but still firmly in “top tier,” especially for teams already in the ZoomInfo ecosystem. Source: G2 – Chorus by ZoomInfo
• Uniphore’s rating should be read as “directionally positive” but not directly comparable to the others due to the very small sample size and the fact many reviews are for other products (e.g., ActionIQ). Source: G2 – Uniphore

How much do conversation intelligence platforms really cost?

Pricing in this space is notoriously opaque, especially for Gong, Chorus, and Uniphore. Below is a synthesis of vendor documentation plus independent breakdowns; treat dollar figures as directional, not quotes.

*These are synthesized estimates from third‑party analyses and marketplaces, not official quotes. Pricing varies heavily by region, contract length, negotiation, product mix, and whether you’re bundling other suites (e.g., ZoomInfo).

What this means in practice

• Gong and Chorus are capital‑“E” Enterprise buys. Expect multi‑year, five‑ to six‑figure commitments once you factor in platform fees, per‑seat licenses, and onboarding—even at modest seat counts. Source: Claap – Gong pricing, CallRail – CI comparison, G2 – Chorus by ZoomInfo
• Avoma is structurally cheaper and more transparent. No platform fee, published seat prices, and true free/low‑risk trials make it friendlier for SMBs or teams testing CI for the first time. Source: Avoma pricing, Avoma – Avoma pricing explained, Claap – Avoma pricing
• Uniphore is squarely enterprise and highly customized. It’s closer to a Business AI platform spanning contact centers and revenue than a plug‑and‑play CI point solution, so budgets and scopes tend to be bigger and more bespoke.

Always double-check current prices with each vendor's calculator or sales team.

What are the key features of each platform?

Uniphore

Core positioning: Enterprise Business AI Suite for customer service and revenue teams, combining conversation analytics, emotion AI, and agentic automation.

Key Features:

• Real-time Guidance Agent (U‑Assist) for contact centers: AI prompts, knowledge surfacing, and automated after‑call work to reduce handle time and ramp while improving first‑contact resolution. Source: Uniphore – Real‑time Guidance Agent, U‑Assist docs
• Sales Interaction Agent (Q for Sales) analyzes visual, verbal, and tonal cues in sales meetings to surface meeting insights, deal insights, and targeted micro‑coaching.
• Multi‑modal AI (voice, video, text) with emotion, sentiment, and tonal analysis across live and recorded interactions, built on the Uniphore Business AI Cloud. Source: , Q for Sales launch
• Automated summaries and workflows that generate conversation summaries, tags, and follow‑ups while triggering RPA/automation in back‑office systems. Source: Real‑time Guidance Agent – auto summary
• Enterprise integrations with major CRMs (Salesforce, Dynamics), CCaaS platforms, and tools like Outreach, Zoom, Teams, and Webex.

Best For:

• Large enterprises running high‑volume contact centers that want real‑time agent assist plus post‑call analytics.
• Revenue organizations that care about emotion and behavioral signals, not just transcript keywords.
• Teams looking to standardize on a single AI platform for both CX and sales rather than separate tools.

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Gong

Core positioning: Revenue AI operating system and conversation intelligence benchmark for B2B revenue teams.

Key Features:

• Full‑funnel conversation capture across calls, emails, and meetings, turning unstructured buyer–seller interactions into deal and coaching insights. Source: Gong – Conversation Intelligence, Gong – Revenue AI OS
• AI transcription & analytics with searchable transcripts, keyword/topic search, and engagement metrics to understand what behaviors correlate with wins. Source: Gong – Conversation Intelligence
• Deal warnings & pipeline intelligence that flag stalled deals (e.g., no activity, missing next steps) so managers can intervene proactively. Source: Gong – Conversation Intelligence
• AI “Ask Anything” and call briefs to quickly summarize calls, pull out next steps, and answer ad‑hoc questions about deals. Source: Gong – Conversation Intelligence, Gong Help – Call Intelligence seat
• Coaching & enablement suite with talk‑pattern analytics, scorecards, and playlists used to ramp reps and standardize best practices. Source: Gong – Conversation Intelligence, G2 – Gong

Best For:

• Mid‑market and enterprise B2B revenue teams (sales, CS, RevOps) that want a category‑leading CI/Revenue AI platform.
• Organizations that need deep pipeline visibility and forecasting support tightly tied to conversational data.
• Teams willing to invest in admin and change management to get the full value from a powerful but complex system.

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Chorus.ai (Chorus by ZoomInfo)

Core positioning: Conversation intelligence embedded into the ZoomInfo GTM platform for deal, relationship, and coaching insights.

Key Features:

• Automatic recording and transcription of calls and video meetings with searchable transcripts and call snippets. Source: HubSpot App Marketplace – Chorus, CallRail – CI comparison
• Deal and relationship intelligence (Momentum) that surfaces engagement trends, key topics like pricing/objections, and account health across deals. Source: ZoomInfo–Chorus integrations press, HubSpot – Chorus
• Coaching & collaboration tools including playlists of best‑practice calls, tagging, and review workflows for managers. Source: HubSpot – Chorus, G2 – Chorus by ZoomInfo
• Generative AI post‑meeting briefs & follow‑up emails that turn transcripts into summaries and draft emails automatically. Source: ZoomInfo – Chorus generative AI release
• Tight integration with ZoomInfo data and CRMs like Salesforce and HubSpot for enriched contact data and pipeline views. Source: ZoomInfo–Chorus integrations press, HubSpot – Chorus

Best For:

• Companies already using ZoomInfo that want CI tightly coupled with their data and engagement stack.
• Mid‑market and enterprise teams that value post‑call insights and summaries for coaching and forecasting.
• Organizations comfortable with enterprise pricing and implementation in exchange for integrated GTM data.

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Avoma

Core positioning: All‑in‑one AI meeting assistant plus modular Conversation & Revenue Intelligence, with SMB‑friendly pricing.

Key Features:

• AI Meeting Assistant that automatically records meetings, generates real‑time transcripts in 60+ languages, and creates AI summaries and email follow‑ups. Source: Avoma AI Meeting Assistant
• Conversation Intelligence add‑on with live answer assistant, AI call scoring, smart trackers, and talk‑pattern insights for coaching. Source: Avoma Conversation Intelligence, Avoma AI Coaching Assistant docs
• Revenue Intelligence add‑on to surface deal risks, pipeline health, and forecast signals, plus automated CRM field updates (e.g., MEDDIC/SPICED). Source: Avoma Conversation Intelligence, Avoma AI Meeting Assistant
• Flexible licensing with paid “recorder seats,” modular add‑ons, and unlimited free viewers, minimizing cost for non‑recording stakeholders. Source: Avoma licensing guide
• Native integrations across Zoom, Google Meet, Teams, Salesforce, HubSpot, and more, plus robust search and playlists. Source: Avoma Conversation Intelligence, Avoma AI Meeting Assistant

Best For:

• SMB and mid‑market GTM teams that want CI plus meeting automation without enterprise platform fees.
• Orgs that need fast, self‑serve rollout (start with AI Meeting Assistant, layer on CI/RI later).
• Teams looking to replace a stack of point tools (note‑taking, recording, CI) with one unified platform.

What are the strengths and weaknesses of each platform?

Uniphore

Strengths:

• Recognized as “Best Conversational AI Platform” in the AI Breakthrough Awards, signaling strong technology and market validation in enterprise conversational AI. Source: Uniphore – AI Breakthrough award
• Combines emotion, sentiment, and tonal analysis with conversation capture and automation across both contact center and sales use cases—something most CI tools don’t attempt. Source: Q for Sales launch
• Real‑time Guidance Agent customers report significant improvements in handle time, onboarding, and first‑contact resolution (e.g., 15–30% AHT reductions, 20–40% FCR lifts in vendor case studies). Source: Real‑time Guidance Agent, Real‑time Guidance Agent auto‑summary
• Broad product portfolio (U‑Assist, U‑Analyze, U‑Capture, U‑Self‑Serve, Q for Sales) on a common Business AI Cloud, which can appeal to CIOs looking for a strategic AI partner rather than a point solution. Source: , Uniphore products listing

Weaknesses:

• Only 48 total G2 reviews across the portfolio, vs. thousands for Gong, Chorus, and Avoma, meaning far less publicly documented user feedback, especially on Q for Sales. Source: G2 – Uniphore
• No public pricing; everything is quote‑based and sales‑led, which can slow down evaluation and makes it hard to benchmark TCO against peers.
• Most marketing and case studies skew heavily toward contact center transformation; if you’re only buying sales CI, the footprint may feel heavier than needed.

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Gong

Strengths:

• Category‑leading satisfaction: 4.8/5 rating from 6,415 reviews, the highest combination of score and volume in G2’s Conversation Intelligence category. Source: G2 – Gong, G2 Conversation Intelligence category
• G2 pros consistently highlight accurate transcription, powerful analytics, and strong coaching tools, with reviewers calling it “excellent for interview insights and transcription” and praising the AI summaries and dashboards. Source: G2 – Gong
• Deep feature set that goes beyond CI into revenue intelligence and forecasting, making it a central operating system for many RevOps teams. Source: Gong – Revenue AI OS, Gong – Revenue Intelligence overview
• Large integration ecosystem (50+ integrations, including Salesforce, Slack, Zoom, Microsoft 365), reducing manual data entry and tying conversations to CRM objects. Source: Gong – Revenue AI OS, G2 – Gong

Weaknesses:

• Cost and pricing opacity are frequent concerns: independent analyses show mandatory platform fees, high per‑user rates, and onboarding fees leading to first‑year TCO in the six‑figure range for mid‑size teams. Source: Claap – Gong pricing, Oliv – Gong pricing, Avoma – Gong pricing
• G2 cons highlight recording issues, downtime, and occasional transcription inaccuracies, plus some users feeling overwhelmed by the volume of data and notifications. Source: G2 – Gong, G2 Conversation Intelligence category
• Reddit and practitioner discussions often describe Gong as overkill or too expensive for smaller teams, prompting searches for “Gong replacements” at 40–50% lower cost. Source: Reddit – Gong replacement thread, Oliv – Gong pricing

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Chorus.ai (Chorus by ZoomInfo)

Strengths:

• Solid satisfaction with a 4.5/5 rating from 2,984 reviews on G2, and repeated recognition as a top CI product by TrustRadius and G2. Source: G2 – Chorus by ZoomInfo
• Users praise Chorus for turning conversations into actionable insights and enabling better coaching and visibility across sales teams. Source: G2 – Chorus by ZoomInfo
• Tight integration with ZoomInfo data and Salesforce/HubSpot, providing enriched contact and deal context and momentum signals in a single environment. Source: ZoomInfo–Chorus integrations press, HubSpot – Chorus
• New generative AI features (post‑meeting briefs, drafted follow‑up emails) reduce manual admin after meetings. Source: ZoomInfo – Chorus generative AI release

Weaknesses:

• Multiple G2 reviewers explicitly call out very high cost, with some saying total spend can reach “tens or hundreds of thousands” annually once licenses and implementation are included. Source: G2 – Chorus by ZoomInfo, Claap – Pros & cons of Chorus
• Users report occasional glitches such as slow notetaker joining, lag before transcripts are available, and sporadic recording issues. Source: G2 – Chorus by ZoomInfo
• A number of practitioners mention integration complexity, learning curve, and technical hiccups, especially when connecting to CRMs and dialers. Source: Claap – Pros & cons of Chorus, Reddit – Chorus trial discussion

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Avoma

Strengths:

• Strong satisfaction at 4.6/5 from 1,352 G2 reviews; pros emphasize ease of use, time saved on note‑taking, and quality of AI summaries. Source: G2 – Avoma
• Users and docs highlight reliable AI Meeting Assistant that automates recording, transcription, summaries, and CRM updates, freeing reps from manual note‑taking. Source: G2 – Avoma, Avoma AI Meeting Assistant
• AI scorecards and coaching allow automated call scoring at scale with customizable templates for SDR, demo, and CS calls, giving managers targeted coaching queues. Source: Avoma AI Coaching Assistant docs, Avoma CI overview
• Transparent pricing, no platform fee, unlimited free viewer seats, and a 14‑day free trial make Avoma significantly more accessible than Gong/Chorus. Source: Avoma pricing, Avoma licensing guide

Weaknesses:

• G2 cons and third‑party analyses note occasional transcription inaccuracies, especially with poor audio or heavy jargon. Source: G2 – Avoma, Oliv – Avoma user feedback
• Some users report that the notetaker bot sometimes joins late or drops, and that support can be slow or uneven in resolving such reliability issues. Source: G2 – Avoma, Oliv – Avoma reliability analysis
• Integrations are solid but not as extensive as Gong’s; at least one G2 reviewer explicitly mentions limited integrations compared to bigger players. Source: G2 – Avoma

How do these platforms position themselves?

Uniphore markets itself as a Business AI Cloud and “conversational automation” leader, with apps for customer service, sales, marketing, and HR, emphasizing emotion AI, real‑time guidance, and multi‑modal analytics. Source: , , Q for Sales launch

Gong calls itself the “Revenue AI OS” and “revenue intelligence platform,” positioning as the central system of record for all customer interactions and revenue workflows, from coaching to forecasting. Marketing centers on “goodbye opinions, hello reality,” highlighting data‑driven decisions and AI agents for every revenue role. Source: Gong – Revenue AI OS, Gong – Revenue Intelligence overview, Gong – Conversation Intelligence

Chorus.ai (Chorus by ZoomInfo) is positioned as ZoomInfo’s conversation intelligence layer, feeding into a broader GTM platform. Messaging stresses capturing and analyzing every interaction to power coaching, deal insights, and relationship intelligence, tightly integrated with ZoomInfo’s data and Engage dialer. Source: , ZoomInfo–Chorus integrations press

Avoma brands itself as an “all‑in‑one AI Meeting Assistant, Conversation and Revenue Intelligence platform” with a strong emphasis on affordability and modern workflows. Its own marketing directly compares Avoma to Gong, positioning as a next‑gen, budget‑friendly alternative with no platform fees and richer CRM automation. Source: Avoma AI Meeting Assistant, Avoma Conversation Intelligence, Avoma – Gong alternative page

Which platform should you choose?

Choose Uniphore If:

1. Your primary pain is in the contact center, and you want real‑time agent guidance plus automation to cut handle time and improve FCR—not just post‑call analytics for sales.
2. You care deeply about emotion and behavioral cues (tone, facial expressions, sentiment) across video and voice, and want that baked into coaching and deal analysis. Source: Q for Sales launch
3. You’re an enterprise with a broad AI transformation agenda across CX and revenue, and prefer a single Business AI platform rather than many point tools.
4. You’re comfortable with custom, sales‑led pricing and longer implementations, and have internal resources to manage a more sophisticated AI stack.
5. You already run large CCaaS/CRM environments (e.g., Salesforce, large telephony footprint) and want Uniphore to be the AI layer across that stack. Source: Uniphore – Real‑time Guidance Agent

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Choose Gong If:

1. You want the most proven, full‑featured CI/Revenue AI platform with the strongest combination of rating (4.8/5) and review volume (6,400+). Source: G2 – Gong
2. Your organization cares as much about pipeline management and forecasting as about call coaching, and you want those to live in one system. Source: Gong – Revenue AI OS
3. You have dozens or hundreds of reps and can justify a six‑figure annual budget plus onboarding for a strategic revenue platform. Source: Claap – Gong pricing, Oliv – Gong pricing
4. You have RevOps/admin capacity to configure trackers, scorecards, deal boards, and integrations to fully exploit Gong’s depth. Source: Gong – Conversation Intelligence
5. You prioritize a mature integration ecosystem (Salesforce, Dynamics, Slack, Zoom, Teams, etc.) and strong vendor ecosystem/community. Source: Gong – Revenue AI OS, G2 – Gong

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Choose Chorus.ai If:

1. You’re already investing in ZoomInfo and want CI that natively leverages its data, Engage dialer, and GTM workflows. Source: ZoomInfo–Chorus integrations press
2. You value post‑meeting briefs and AI‑generated follow‑up emails to reduce admin for reps after calls. Source: ZoomInfo – Chorus generative AI release
3. Your team needs deal and relationship intelligence (Momentum) closely tied to CRM and ZoomInfo for account‑based selling. Source: HubSpot – Chorus
4. You’re a mid‑market or enterprise org that can absorb higher, multi‑year platform costs in exchange for integrated GTM data. Source: CallRail – CI comparison, G2 – Chorus by ZoomInfo
5. You have dedicated ops resources to manage integrations and adoption, given user feedback about learning curve and setup complexity. Source: Claap – Pros & cons of Chorus, Reddit – Chorus trial discussion

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Choose Avoma If:

1. You want to start small and move fast with a 14‑day free trial, transparent per‑user pricing, and no platform fees. Source: Avoma pricing
2. Your immediate need is meeting automation (recording, notes, summaries, email follow‑ups, CRM updates), with the option to layer on CI/Revenue Intelligence later. Source: Avoma AI Meeting Assistant
3. You’re an SMB or lean mid‑market team where every dollar matters, and a Gong‑style price point is hard to justify. Source: Claap – Avoma pricing, Reddit – Gong replacement thread
4. You want modern CI features—live answer assistant, AI call scoring, smart trackers—without taking on a large admin burden. Source: Avoma Conversation Intelligence, Avoma AI Coaching Assistant docs
5. Your stakeholders span sales, CS, and product, and you want unlimited free viewer seats so everyone can consume recordings and insights without incremental seat costs. Source: Avoma licensing guide

Sources & links

Company Websites

• Uniphore – Homepage
• Gong – Homepage
• Chorus by ZoomInfo – LinkedIn overview
• Avoma – Homepage

Pricing Pages

• Gong – Official site (pricing via sales)
• Chorus by ZoomInfo – HubSpot Marketplace listing
• Avoma – Pricing
• Claap – Gong Pricing Breakdown
• Avoma Blog – Gong Pricing Analysis

Documentation

• Uniphore – U‑Assist Docs
• Gong Help – Call Intelligence Seat
• Avoma – Licensing & Seats Guide
• Avoma – AI Coaching Assistant Docs

G2 Review Pages

• G2 – Uniphore
• G2 – Gong
• G2 – Chorus by ZoomInfo
• G2 – Avoma
• G2 – Conversation Intelligence Category

Reddit Discussions

• Reddit – Gong Replacement Discussion
• Reddit – Chorus Trial Feedback
• Reddit – Fathom/Fireflies/Gong Reliability Discussion (Avoma reply)

Additional Resources

• Gong – Conversation Intelligence
• ZoomInfo – Chorus Generative AI Announcement
• Avoma – Conversation Intelligence Overview
• Oliv – Avoma User Feedback & Reliability Analysis